Case Studies

  • International channel distribution and international expansion
    • Global technology company with a turnover of around €60m
    • Creation of a European wide channel distribution network and partner program
    • New channels created in Africa, Middle East, Asia and Latin America
    • Main markets: banking/finance, insurance, government, manufacturing, health, services, leisure, telecom
  • New subsidiary in Spain
    • Global technology company with annual sales of US$90m
    • Direct sales development in Spain based on marketing campaigns and executive cold calling
    • Creation of indirect sales through new partner channel distribution network
    • Local branch office set up together with hiring of new personnel
    • Target customers: organizations with annual revenues above €100m
  • Market development in the Spanish Hotel and Catering industry
    • Global supplier to Hotel and Catering market
    • Recruitment, selection and management of a sales force in several Spanish cities
  • Pharmaceutical market development in Spain
    • Pharmaceutical company launching products nationwide
    • Recruitment, selection and management of a sales force in key regions
    • Direct sales to pharmacies at the retail level and creation of a channel distribution through pharmaceutical wholesalers
  • New business development
    • International manufacturing organization
    • Recruitment, selection and management of a sales force in Spain
    • Direct sales force covering key regions and selection of distributors for other areas
  • Executive cold calling campaign targeting decision makers
    • $250m leading global software and services, subsidiary of a large global technology giant
    • Cold calling campaign arranging meetings for company sales representatives with key decision makers in medium and large European wide companies
    • Main markets: pharmaceutical, manufacturing, food & beverage, distribution, automotive, distribution, utilities, advertising/media
  • Telemarketing – Executive cold calling
    • Portfolio management technology company with turnover of €40m
    • Cold calling campaign to arrange meetings with C-level decision makers
    • Targets: companies with revenues above €150m in several markets

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